MediaRoad Sandbox Pitching Event in Munich

Late November 2018 around 60 innovation-enthusiasts from broadcasters and media companies were presented a showcase from the European Sandboxes and startups / intrapreneurs that collaborate in the Sandbox Hub of the European coordination and support project MediaRoad. In MediaRoad a Sandbox is a media innovation accelerator in which groundbreaking ideas can be tested and scaled. …

Read More

VisualMedia in Action

Embedding Social Media in Broadcasting

Social media content is becoming an ever more integral part of broadcasting. By incorporating social media services, it is not only possible to include user-generated content, but also to provide a more immersive and engaging experience for the viewers by using social media platforms as interactive feedback channels. Including this content directly into broadcasts, however, …

Read More

5G-MEDIA – 5G Service Platform Architecture for the Media Industry

Media applications are amongst the most demanding services in terms of resources, requiring huge network capacity for high bandwidth low latency streaming of audio-visual content. Recent technological advances in the 5G domain hold the promise to unlock the potential of the media industry by offering high quality media services through dynamic efficient resource allocation. Actual …

Read More

Modelling the radio world – it’s all about correlation

The question: Setting up a broadcasting antenna, how far does it reach? That’s the question we answer, without having to leave our cosy office. Even beyond that, we are simulating whole coverage networks: That means in general, we calculate a prediction on how electromagnetic waves spread out. The underlying algorithm is called “the wave propagation …

Read More

IRT contributes to the studies in 3GPP to enhance 5G-Broadcast

IRT, in collaboration with the EBU and BBC, is engaged in the study to evaluate and potentially enhance LTE-based 5G Terrestrial Broadcasting. We are evaluating this technology so that it can meet requirement for terrestrial broadcasting in static and high-speed environments. The study item description is contained in document RP-181342. During Rel-14, the use cases …

Read More

EBU Tech Report 3392 Cover

ADM profiles for open object-based audio workflows

Our efforts to establish a Next Generation Audio (NGA) production workflow based on open standards is still ongoing. Next Generation Audio is designed to deliver highly adaptable audio for immersive, more personalized experiences and accessibility services. The Audio Definition Model (ADM) and the EBU ADM Renderer (EAR) are the backbone of the production workflow we …

Read More

The EBU ADM Renderer at IBC

One of the key motivations behind our work is the creation and establishment of open, interoperable standards and formats for broadcasters. For Next Generation Audio (NGA) one of the missing puzzle pieces until recently was an open standard for a renderer. With the publication of Tech 3388 (aka the EBU ADM Renderer (EAR)) and the accompanying …

Read More